So much of life is about luck: being at the right place at the right time, or the wrong place at the wrong time. Sam, Sir George and I were beyond lucky to not be in LA at the time of the fires (just happened to briefly be in NYC for work), and though there was a fire just 1/2 a mile from our house and the POPFLEX office was just south of the raging Palisades fire, thanks to our firefighters we have not lost anything.
Because life gave us luck, I’m not going to let it go to waste. Here are the foundations closest to my hear that I’ve supported so far.
I saw a video of a firefighter saving family photo albums from a burning home. This is what being human is about. I cannot thank our firefighters enough for the work and care they have put in, and will continue to put in over the coming days and weeks.
DONATE TO CA FIRE FOUNDATION
I was looking for ways to donate directly to those in need, and my first thought was to donate clothes. But I actually read that for now, they have plenty of donated women’s clothing! So I decided to support organizations doing what they do best. World Central Kitchen is a non-profit kitchen that feeds those facing disaster. I personally met Jose Andres, who runs WCK once! He’s an amazing chef doing amazing things.
DONATE TO WORLD CENTRAL KITCHEN
My heart is hurting for all of the animals fleeing the fires or trying to find their way back to their owners. They’re wandering without food and water, some of them are injured, and they’re literally panicking because they don’t know where to go. Thank you Pasadena Humane for taking these poor animals in and caring for them.
DONATE TO PASADENA HUMANE
It’s easy to feel helpless when you’re not directly affected, but any way we can help, big or small, makes a big impact. Stay safe!