
In a statement, Made in Britain said it had become aware that Reform UK was using a logo it believes to be “substantially similar” to its registered mark across marketing materials and merchandise. The organisation stressed that no authorisation, licence or consent had been granted for such use.
Made in Britain said it maintains a strictly neutral political stance and does not endorse, support or affiliate with any political party or movement. It added that the use of its logo, or any similar insignia, by political organisations is expressly prohibited under its rules.
The body, which represents and promotes British manufacturers at home and overseas, said its branding exists solely to support its members and advance British commerce. As a result, it does not permit its brand identity to be associated with political campaigns or messaging.
The statement underlines the growing sensitivity around branding, intellectual property and perceived political alignment as political parties increasingly use merchandise and visual identity as part of their campaigning efforts.
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‘Made in Britain’ body challenges Reform UK over alleged unauthorised logo use