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Company that makes generative AI-powered NPCs reports that 95% of players enjoy their generative AI-powered NPCs
Pokémon streamer's Kickstarter for a roguelite monster-collector hits its target in 10 minutes, then blows past $800K
Lloyds British Business Excellence Awards and ITV partner for £500,000 TV advertising prize
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Jo Malone sued by Estée Lauder over use of her own name in Zara fragrance collaboration
Labour workers’ rights law could hit Gen Z jobs hardest, retailers warn
One Australian gamer was denied a replacement for DRAM kit bought just two years prior and was only offered a refund of original price, four times less than its cost today
After 2 years in early access, Greedfall: The Dying World still feels unfinished